3 Ways Vars and enterprise Advisors Should Use Webmeetings

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Whether you call yourself a "Value Added Reseller (Var)", a "Consultant" or a "Trusted firm counselor (Tba)" you know that your customers are request more of you (and willing to pay less) than ever before.  They want the most recent products or technology at the lowest price and they expect you to be the world's important scholar on it to boot. Fortunately, the most recent incarnation of web presentation tools allows you to fulfill those wishes in a cost-effective way that boosts your credibility and allows you to offer more "value" than "reselling".

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Specifically, there are three ways that using webmeeting or web presentation technology can help you put the "V" in Var and the "T" in Tba.

1)      Be more than just a voice on the line Many uncostly platforms allow you to do low-cost video conferencing with your clients. Platforms like Dimdim, Via3 and Webmeetlive offer low-cost (ranging from free to dollars a month) products that can allow you to offer 21st century transportation with your clients. You can use your webcam, share applications, give them a place to download documents and articles and demonstrate products and services without ever leaving your office. All they need is an internet connection. This might seem like a poor substitute for  face-to-face contact, but it's often faster than driving across the county and clients are often impressed by the high-tech approach. My biggest client is in the Uk and we talk some times a week by Skype; it's hard to beat Jetson's- style video conferencing across the Atlantic for free.  

2)      Be their source of just-in-time information Is your phone ringing off the hook about the most recent virus scare? Have people heard that Google will infect their exchange server and sell their secrets to the Iranians? You can put together quick webinars or other training for your clients and invite them- talk some of them off the ledge at the same time. The best part is that you can description these sessions and email All your clients the link to view them at their leisure. If you are where they go for trusted information, you're where they'll go when they need aid and advice, and you only need to have the same conversation once. How cool is that?

3)      contribute training   While it's great to do things on the fly, it's also good to know that you can truly plan training and be successful at it. Work with your clients while the project planning and implementation process, and you can lay out short training sessions over time instead of having to be on-site for a full day and hope they get it all. Studies show that short, intense sessions help people learn applications best than long, drawn-out ones so you're truly going to do a best job over the long run by offering application and stock training online.

Of course, it's important to practice with these tools so you can use them well. It's also as critical to work on how you present, as it is the field matter. people judge your credibility by not only what you know, but how effectively you can recapitulate with them. The most recent tools allow you to see, hear and show your clients what they need to organize trust in your guidance and believe that you have more value than plainly getting them the hardware they need.

The tools are there. It's now up to you to use them.

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